Social Media Specialist- Investment Management- Boston, MA
We are seeking candidates for a Social Media Specialist position with an industry-leading Investment Management firm located in Boston, MA. This position will partner with global and regional writing, design and digital teams and collaborate with writers and editorial team on social media posts on a daily/weekly basis. The ideal candidate will have 1+ years of experience with Corporate Social Media Marketing experience.
This is a 12+ month contract position that will pay $30-32/hr (depending on experience) within a 40-hour work week. This position is required to be onsite 3 days/wk.
Responsibilities:
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Partner with global and regional writing, design and digital teams
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Collaborate with writers and editorial team on social posts on a daily/weekly basis
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Assist with workflows on a daily/weekly basis
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Collaborate with design team on custom social posts, website modules, etc.
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Collaborate with PR team in a Bi-weekly PR/social sync on upcoming event and PR promotions, CEO social media, etc
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Manage Social Media Content Calendar on a daily basis
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Handle social strategy and posts with internal partners (social strategy, events, etc.)
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Channel specific social and search support
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Manage Global paid social in house via LinkedIn Campaign Manager: develop audiences, select and promote key content (podcasts, MTM), reporting dashboards, etc.
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Ensure social content adheres to regulatory and compliance guidelines
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Review social posts for any compliance concerns
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Partner with compliance on Social Media Policy and Social Media Desk Procedures
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Data and reporting pulls for social (ad hoc + quarterly)
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Monthly call with LinkedIn reps to discuss current campaigns, optimizations, new features, etc.
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Oversee Sprinklr Partnership
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Manage YouTube channel
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Brand Campaign:
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Manage content syndication
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Monthly reporting reviews and readouts
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Manage SharePoint Site
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Manage creative refreshes & updates (brand video, updated assets, audio ads, etc.)
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Manage brand campaign landing page and insights page to align featured content and cast members with ads in rotation
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Qualifications:
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Bachelor’s Degree in Marketing or related field Required
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1+ years experience with Corporate Social Media marketing REQUIRED
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Proficiency in Microsoft Office Suite (Word, excel, PowerPoint) and Marketing Software/tools (SharePoint)
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Experience with social media community management and publishing tools like Hootsuite, Buffer, Sprinklr, Sprout Social
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Experience with social media publishing and regulatory platforms like SharePoint or Hearsay is a plus
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Analytical skills to track and interpret standard social media metrics, such as:
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Engagement: likes, shares, interactions, click thru-rates reach: impressions, followers
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Website traffic: sessions, new users, time on site (familiarity with Adobe or GA a plus)
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Experience executing and planning paid advertising on social media platforms
If you are interested in learning more about this opportunity, please email your resume to Olivia at [email protected].
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